My ideal Saturday morning involves me placing myself horizontally on a sofa whilst watching the music video channels for longer than is probably healthy. This stems from my teenage years when me and my friends would socialize by going round each other houses to watch music videos on Sky. The most important Dawson’s Creek-esque conversations of my teenage years took place to a backdrop of late 90s music videos.

Years of this have led to two things. The first is that I now spend much of my days actually believing myself to be in a music video. The second is the exciting discovery that every good Boyband video needs the following four elements:

1. The Christ-like Gesture:

This is the *only* way for a Boyband member to show a climax of emotion. The frequency of the gesture should increase throughout the song, reaching a frenzied peak at the key change. Falling down on your knees whilst doing the Christ-like gesture is an ultimate display of emotion. See Mark Owen below.

Here are some more of particular note (especially note Jason Orange who holds a holy light in one hand):

Westlife really pushed this concept forward in “Flying Without Wings”. They not only coordinated their gestures (see below) but there was also levitation. Can this ever be beaten?

2. Location:

The location *must* either be an abandoned urban space or a deserted dramatic landscape. An industrial warehouse is perfect for the urban setting. A cliff top is the best for dramatic landscape. Westlife are particularly good at the latter and get bonus points for including snow in their “What About Now” video below and thereby potentially making it all about climate change.

Some interesting urban interior examples include Five’s “Keep On Moving”, which even features a lift, and “Beat Again” by JLS, which shows how relevant the warehouse is even today. It also features a nice fire escape in the background.

But the ultimate example (urban) must be Boyzone’s “No Matter What”: what is this strange abandoned factory that houses a giant hot air balloon?

The best location award (landscape) goes to Take That “Patience”. A cliff top. Mist. A raging storm. Amazing. (I like to think the dragging of their heavy microphones up the cliff top is a reference to Christ carrying the cross up the hill, making the whole video a big metaphor for Take That making their big comeback and being prepared to be crucified by the public (but actually being showered in glory).* Ahem.

3. A mysterious female figure:

Boyzone really embrace this concept in “Baby Can I Hold You Tonight”, with not just one, but several spooky women (see below). The ideal mysterious woman should do very little apart from standing and looking a bit miserable.

A special shout out must also be made for Boyzone’s “Better”, which contains the first ever mysterious male figure in a Boyband video.